Our Work > Think About It Colorado
SE2 partnered with Think About It Colorado, a coalition of dedicated and knowledgeable leaders from the patient advocacy, health care and business communities, to spark a statewide dialogue about patient safety.
SE2 created an awareness campaign designed to educate stakeholders and foster a culture of patient safety. We developed a fully integrated media campaign with TV, print, radio, and online advertising to increase awareness of the organization and its mission to improve patient safety in Colorado.
Broadcast
Web
Television Spots
SE2 produced TV ads that were provocative without being sensationalistic. The simple creative approach got the attention of viewers and directed them to the website to learn more.
